We were searching for the word wood on google image search on a smartphone, when, due to the slow loading process, different color-blocks appeared. These blocks were colored in different brown tones. We realized that each image is represented by its overall color impression as a monochrome color-block.
After noticing this fact, we started to actively think of terms whose meaning could be transmitted through colors. And vice versa, we were also looking for colors which would clearly visualize a word.
MATTONE posters are inspired by this loading process. Each poster displays the searched term, its image grid and its color-blocks.
Printed in a limited edition of 250 copies, the first series include WU-TANG CLAN, PUSSY, DIAMOND, MONDRIAN, ACID. All posters are numbered by hand and printed on finest Phoenix paper.